An animation that tackles the public safety issue of the Anti-Vax movement. The Anti-Vax community is growing and many children are growing up unvaccinated. The followers of the Anti-Vax movement believe that there are health risks to becoming vaccinated despite no evidence to support those theories. The campaign is framed around the need for the vaccination of 95 percent of the population in order for maximum effectiveness. The animation also focuses on social responsibility urging viewers to vaccinate not only for themselves, but for the people who cannot protect themselves against these diseases.